In this world where an average person is flooded with 3,000 advertisements per day in various forms, Google make more than 70% of it’s income from advertising business and on the other hand Google has introduced ad blocker in Chrome. […]
Tracking pixels are pixel sized small transparent images. That are implanted during your Digital creative production in almost everything from your emails to banner Ads. Pixels have called by many names like page tags, beacons etc.
McDonald’s Wipe To Unveil Azadi Celebration – HTML5 Polite Rich Media For this particular ad, McDonald’s opted for unique ads for each province of Pakistan with unique imagery. The HTML5 Scratch-and-Reveal feature is an effective feature to engage the audience […]
The latest announcement from Sizmek, which is one of the world’s leading Buy-Side Ad tech firms, is that it’s launching a bundled suite of programmatic creative solutions. This shall enable brands and agencies to easily execute relevant, personalized advertising on […]
Telenor uses video wall ad format with leave behind panel to target their audience to register advertising message “upgrade to Telenor 4G speed”. This campaign is being advertised on all leading portals of Pakistan
Toyota used an interactive video and HTML5 standard banners combinations to launch the Camry Hybrid in digital media. The video banner has been designed beautifully and gives the opportunity to users to explore the striking exterior, luxurious interior, dynamic performance […]
RMI team recently launched a digital media campaign for Nokia 8 smartphone. The campaign was named as ‘Be Less Selfie and Be More #Bothie”. The hashtag was introduced into social media, which got massive praise and admiration by the […]
Advertisers are always waiting for holiday season to take full advantage of the sudden consumer spending uprising. While there is an intense competition vis-à-vis grabbing increased consumer attention and, eh, the money, the advertisers do find holidays as the best […]