Blog | Digital Creative Agency | Rich Media Banner Ads Tips & Info

January 16, 2019

Why First Party Data is important to you

GDPR new data privacy policy applied on May 18, they are different marketing channels available but walled garden implement data restrictions on the advertiser.Its limited the companies to access their own data, 0

December 27, 2018

Posted by admin

Google introduce pay for conversion bidding for Google Ads Display Campaign

When you are setting up your campaigns in Google Ads, you have the option of clicks & impression but now Google introduces pay for conversion bidding option for Display 0

December 4, 2018

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How to build a Facebook Advertisement campaign with WhatsApp feature?

Last year, Facebook announced that he was rolling out WhatsApp features in the Facebook advertisement.Features are rolling out phase 0

September 7, 2018

Posted by Ateeq Mughal

Ad Blocker by Chrome & How it’s Affecting the Advertising Industry?

In this world where an average person is flooded with 3,000 advertisements per day in various forms, Google make more than 70% of it’s income from advertising business and on the other hand Google has introduced ad blocker in Chrome. […]

September 5, 2018

Posted by Ateeq Mughal

What is HTML5? HTML5 ads let users produce that require much lesser working strength and minimal work. HTML5 file is 5x larger compared to standard Flash file. Should this be considered a leap? Since HTML5 works in any browser, it […]

September 4, 2018

Posted by Ateeq Mughal

How Tracking Pixels Will Fuel Up Your Next Digital Ad Campaign

Tracking pixels are pixel sized small transparent images. That are implanted during your Digital creative production in almost everything from your emails to banner Ads. Pixels have called by many names like page tags, beacons etc. 0

September 3, 2018

Posted by Ateeq Mughal

Cool HTML 5 creatives – McDonald’s, Jazz & Meat One

McDonald’s Wipe To Unveil Azadi Celebration – HTML5 Polite Rich Media For this particular ad, McDonald’s opted for unique ads for each province of Pakistan with unique imagery. The HTML5 Scratch-and-Reveal feature is an effective feature to engage the audience […]

July 27, 2018

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Sizmek Releases Dynamic Creative Optimization (DCO) Suite

The latest announcement from Sizmek, which is one of the world’s leading Buy-Side Ad tech firms, is that it’s launching a bundled suite of programmatic creative solutions. This shall enable brands and agencies to easily execute relevant, personalized advertising on […]

July 18, 2018

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Home Page Takeover Ad Rotation Strategy for Better Digital Experience

Agencies should use Home Page Takeover ad with frequency capping, to enable users for better digital advertising experiences. If you have the ad only in the placement, then 1+

June 23, 2018

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Telenor Launches 4G Digital Campaign

Telenor uses video wall ad format with leave behind panel to target their audience to register advertising message “upgrade to Telenor 4G speed”. This campaign is being advertised on all leading portals of Pakistan 0

June 20, 2018

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GroupM has launched a new interactive banner for colgate

It is nice interactive dynamic banner to engage the audience with the brand for longer dwell time. User can type any alphabet from A to Z within banner and get relevant message according to the alphabet. It is good piece […]

May 24, 2018

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Colgate Uses Data Capture Component Within Banner For Scholarship 2018 Digital Campaign

The objective of the campaign was to create awareness around Colgate’s Scholarship campaign in which winners through a lucky draw 0