Category: Rich Media Ads

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September 5, 2018

What is HTML5? HTML5 ads let users produce that require much lesser working strength and minimal work. HTML5 file is 5x larger compared to standard Flash file. Should this be considered a leap? Since HTML5 works in any browser, it […]

September 3, 2018

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Cool HTML 5 creatives – McDonald’s, Jazz & Meat One

McDonald’s Wipe To Unveil Azadi Celebration – HTML5 Polite Rich Media For this particular ad, McDonald’s opted for unique ads for each province of Pakistan with unique imagery. The HTML5 Scratch-and-Reveal feature is an effective feature to engage the audience […]

July 27, 2018

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Sizmek Releases Dynamic Creative Optimization (DCO) Suite

The latest announcement from Sizmek, which is one of the world’s leading Buy-Side Ad tech firms, is that it’s launching a bundled suite of programmatic creative solutions. This shall enable brands and agencies to easily execute relevant, personalized advertising on […]

July 18, 2018

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Home Page Takeover Ad Rotation Strategy for Better Digital Experience

Agencies should use Home Page Takeover ad with frequency capping, to enable users for better digital advertising experiences. If you have the ad only in the placement, then

June 23, 2018

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Telenor Launches 4G Digital Campaign

Telenor uses video wall ad format with leave behind panel to target their audience to register advertising message “upgrade to Telenor 4G speed”. This campaign is being advertised on all leading portals of Pakistan

June 20, 2018

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GroupM has launched a new interactive banner for colgate

It is nice interactive dynamic banner to engage the audience with the brand for longer dwell time. User can type any alphabet from A to Z within banner and get relevant message according to the alphabet. It is good piece […]

May 24, 2018

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Colgate Uses Data Capture Component Within Banner For Scholarship 2018 Digital Campaign

The objective of the campaign was to create awareness around Colgate’s Scholarship campaign in which winners through a lucky draw

May 24, 2018

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Mindshare Pakistan launches Mountain Dew Gaming Banner

Users are required to make a path to finish the game within the stipulated time frame inside the banner. The main idea was to promote the “Pakistan Biggest Stunt Show” using the hash tag #dewmotoextreme. They developed 5 gaming banners […]

May 24, 2018

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Camry Hybrid Uses Interactive Video Ad

Toyota used an interactive video and HTML5 standard banners combinations to launch the Camry Hybrid in digital media. The video banner has been designed beautifully and gives the opportunity to users to explore the striking exterior, luxurious interior, dynamic performance […]